Author: A.C.

Changes in the Business World Joining hands with Digital Marketing

In the event that most clients connect with web-based life, firms ought to draw in with online networking also. Previously, advertisers utilized email impacts, direct showcasing, selling, instructive sites, TV, radio, and different systems to scatter data identified with the firm or its items.

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How Would Different Organizations fare in terms of ICT use during Lockdown?

Information and Communication technologies (ICTs) comprise of tools and resources related to information technology, like computers, storage, networking and other physical devices, infrastructure used for communicating, creating, disseminating, storing, securing, managing and exchanging all forms of electronic data and information. ICT includes products that store process, transmit, convert, duplicate, receive electronic information by using electronic textbooks, instructional software, email, chat and distance learning programmes.

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E-Payments – A viewpoint from the Transaction Cost perspective

As per a recent article in the economic times, the Bank of Baroda will not levy any charges on digital transactions for the next three months. This is in the wake of Coronavirus pandemic where Bank of Baroda is looking to promote digital payments and encourage more customers to avail banking services digitally, without visiting branches.

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Mobile Phone Addiction and its Impacts

In today’s world of modern communication technology, mobile phone is a device to enable to remain united with the world. With advancement, smartphones equipped with Google’s Android, Apple’s IOS mobile operating system etc. have brought in integrated services of computing, voice communication, mobile based apps (Facebook, TikTok, YouTube), online purchasing and web browsing etc. Smartphones thus have become technology oriented companion for all age groups.

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Possible Role of Cryptocurrency in Post – Covid Era

Let’s dive into various pointers that signify the role of cryptocurrency post Covid era:

  • During pandemic crisis of coronavirus government and banks observe a high risk factor in handling of cash because paper currency has a high potential to carry virus and bacteria as it involves change of hands between unknown people many times a day. Previous researches during 2015-16 in India have concluded that almost 60-90% of currency collected from various peoples including doctors contained virus, fungus, bacteria and other pathogens that can cause various diseases. Some of the major institutions like Deutsche Bank has stated that this pandemic could be the tipping point for digital currency adoption. To overcome the spreading of virus through currency notes, people/ institutions will start adopting digital payments systems like cryptocurrencies. This will also lead to new job opportunities being created in this domain.

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Selection of Supply Chain Management Frameworks

It has recently been entrenched that the selection of SUPPLY CHAIN MANAGEMENT (SCM) frameworks can prompt better money related execution through an improvement in stock turnover and decrease of deals use. Extra favorable circumstances in the Supply Chain can likewise be acknowledged. However, then again, despite significant interests in SUPPLY CHAIN MANAGEMENT frameworks in the most recent decade those frameworks are frequently battling to accomplish an upper hand.

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Know All About Search Engine Optimisation

Search engine optimization is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. Search engines use extremely sophisticated computer programs to classify many websites. By entering a search query into the search engine, a user introduces the search term that the search engine then compares to the catalog of the website. As a result of this process, the search engine on the search results page displays the best search queries.

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Leavitt’s Model of IT implementation in Firms

It has four componenets- task, people, technology and structure. According to the Leavitt’s model, if any change is encountered then all the four components must be changed simultaneously. This is helpful for task arrangement of people and implementing some specific structure.

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