Twitter is the fastest growing of the top tier social networks. But from a business perspective it is the most underdeveloped and underutilized social media. Many marketers don’t know how to harness its power. Twitter is a great place to listen and communicate if you want to make a serious commitment. To harnessing Twitter’s and want to build strong and valuable Twitter following steps can be taken:Continue reading “Ways to Harness the Power of Twitter”
A few studies have shown that tech – investors in geographically diverse locations are continuously making big profits and are among top performers. Investors around the globe are trying their best to extract the power of social media to make information widely available. Social media disseminate information far and hence can generate positive and big financial returns. Traditionally it is believed, more widely the information flow, lower is the chance of good bidder because a greater number of bidders will be there, jacking high prices with the rise of social media, there is now a quicker, more efficient way of gathering data to influence investors’ judgements.Continue reading “Social Media as an Investing Platform”
These days companies are so focused towards attracting and satisfying their customers that their strategy slips to incorporate stakeholders employees, suppliers, and distributors efforts too. By focusing on improving the experience of everyone involved in corporate practices can help in achieving breakthrough insights, lower cost, new revenues, and new business models. Now the latest initiative to invite everyone to give their valuable insight through social media is also changing the working style of companies. Stakeholders have little or no say in the product development and people don’t want the product to be imposed on them. They want to make an equal contribution in product development and work co creatively with the organization. Thanks to technology, it is now getting easier to communicate and share ideas. In late 1995s many companies opened two way communication to let consumers participate in product development. Dominos for example invited customers to make recommendations in flavoring pizzas according to their taste. Similarly Dell, Starbucks, PNG have also galvanized consumers into their product development.Continue reading “Designing of Co-Creative Corporate Management”
The CEO Stefan of company Binomo, was highly influenced by students’ overwhelming response to his presentation about the benefits of social media. However in just one day appraisal turned into criticism when people got to know that Stefan had no social media presence. Even he got to know about this buzz through his assistant. Chaos surfaced his mind how to handle this and at the end he left it without responding. On the other hand, CEO George, founder of Forbes uses social media actively. Till 2002, he was known to only few business stakes, today hardly any business owners who don’t know him. George’s online videos are of few minutes, still it has attracted lots of attention. Now he is an internet sensation and his organization is benefiting too. Because of social media, his global reach & his persuasive approach made his thousands of fans.Continue reading “How to build a social media strategy”
New Jersey’s chocolate company Mars flourishes the best cocoa beans of the world. It charges 25% more for its best ingredients bought from Zurich and Switzerland. Now the company is trying to make its own chocolate brand. But so far they are unsuccessful. Pralines from Belgium and Artisanal chocolate are in the same price range of Mars still people are not ready to buy Mars chocolate. This is because Mars is from New Jersey not from Belgium, Zurich or Switzerland.Continue reading “New Jersey chocolate dreams are melting away.”
T-Mobile Australia stepped into deep trouble while replying to the user on twitter who asked if it stores passwords in clear format. The answer ‘yes’ caused a huge security threat. The company had to change its password as well as policy. For a big company it is a big threat. T- Mobile won’t be able to find how one customer has caused trouble but it shouldn’t be repeated again.Continue reading “Benefits of Social CEO”
The use of social media in the last one decade has seen a huge up rise irrespective of age and gender. Social media platforms such as facebook, whatsapp, youtube twitter, they provide a great platform to interact globally. One can use social media to follow others, one who is more informative, provides more insights and more importantly similar interests. Companies are using these social platforms to build their reputation in the eyes of people and to defend themselves when required.Continue reading “Exploring media platform”
Companies trying to protect their good names are increasingly coming under the attack from small scale stakeholders. These attacks can be by Twitter, Bloggers, Facebook or any digital media.
Today, life of the youth revolves around Social Media . Some industry masters guarantee that on the off chance, if you don’t take part in Facebook, YouTube, and Second Life, you are not part of the internet any longer. Web based life permit firms to take part in opportune and direct end-shopper contact at moderately minimal effort and more elevated levels of effectiveness than can be accomplished with increasingly conventional specialized instruments. This makes Social Media applicable for enormous global firms, yet in addition for little and medium estimated organizations, and even charitable and legislative offices.
In the event that most clients connect with web-based life, firms ought to draw in with online networking also. Previously, advertisers utilized email impacts, direct showcasing, selling, instructive sites, TV, radio, and different systems to scatter data identified with the firm or its items.