How to make the best utility out of emerging markets

Emerging markets are nations with social and business activity in the process of rapid growth and industrialisation. Well, imagine  you have prepared a detailed plan for your products for these emerging markets but do you know how customers will respond to it? And if you are not ready with these questions, you are at lossContinue reading “How to make the best utility out of emerging markets”

Planning the Excellence

We human beings have different qualities and this is what makes us different from each other. Some are very good in academies while some are good in sports. So a child who is good at sports will not be able to study. They can but with proper planning. There’s boy Harry despite so many effortsContinue reading “Planning the Excellence”

Being overqualified for employment

Introduction There is a vacancy in a company and you are looking for the right candidate. And even after  so many efforts you are not able to find a candidate suitable for the post. Then one day you get one resume and the person is overqualified for the job. What will be your action? YouContinue reading “Being overqualified for employment”

Let’s make Work play

If companies want to attract top talent, they need to provide employees with a balanced work-life, so that they can feel good while joining any company. The movie ‘Take Back your life’ by Dr. Lisa Herbert is about hectic life at the organization. It gives beautiful insight about workers’ life in an organization.

SECRETS OF SUCCESSFUL SALESPERSON

CEO of various companies are assiduously trying to figure out where the gap lies in performance of their company. To analyse the gap, 500 sales people were analysed during a real sales meeting. They discovered 8 types of sales performed by these salespeople, and out of these 8 types only 3 of them are effectiveContinue reading “SECRETS OF SUCCESSFUL SALESPERSON”

Benefits of Social CEO

History  T-Mobile Australia stepped into deep trouble while replying to the user on twitter who asked if it stores passwords in clear format. The answer ‘yes’ caused a huge security threat. The company had to change its password as well as policy. For a big company it is a big threat. T- Mobile won’t beContinue reading “Benefits of Social CEO”

Know All About Search Engine Optimisation

Search engine optimization is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. Search engines use extremely sophisticated computer programs to classify many websites. By entering a search query into the search engine, a user introduces the search term that the search engine then compares to the catalog of the website.Continue reading “Know All About Search Engine Optimisation”

Case Study – The General Electric Approach for Portfolio Planning

Another portfolio planning approach that helps a business figure out if to put resources into circumstances is the General Electric (GE) approach. The GE approach looks at a business’ qualities and the appeal of the business in which it contends. As we have demonstrated, a business’ qualities are elements interior to the organization, including solidContinue reading “Case Study – The General Electric Approach for Portfolio Planning”

Strategic Portfolio Planning Approaches

At the point when a firm has numerous key specialty units (like GE or PepsiCo does), it must choose what the destinations and methodologies for every business are and how to distribute assets among them. Assets could be resources like financial, technological or infrastructural resources. A gathering of organizations can be viewed as a portfolio,Continue reading “Strategic Portfolio Planning Approaches”

Porter’s 5 Forces Model

All organizations must consider their competition, whether it is local or geographically dispersed, whether it is direct or indirect competition striving for the consumer’s share of the mind and share of the market. Both nonprofit and for-profit organizations compete for customers’ resources, and both have different objectives for doing so. Pepsi and Coke are directContinue reading “Porter’s 5 Forces Model”