Tag: Digital marketing

  • Advantages of Alumni Networks

    Alumni new turn out to be an especially effective and kind of social network. With mushrooming educational centres around the globe, one way to stand out from domestic and international competition is by promoting its brand and institutes alumni are its best option connecting alumni networks for business always work.

  • How to build a social media strategy

    How to build a social media strategy

    The CEO Stefan of company Binomo, was highly influenced by students’ overwhelming response to his presentation about the benefits of social media. However in just one day appraisal turned into criticism when people got to know that Stefan had no social media presence. Even he got to know about  this buzz through his assistant. Chaos…

  • Adversity is an opportunity

    Adversity is an opportunity

    The crash of stock markets, liquidity crisis  put many businesses in a declining phase. But as Darwainian theory says ‘Survival of the fittest’ similarly ventures who turn this adversity into opportunity, will survive in the long run. During times of crisis  many companies start playing safe while there are entrepreneurs like Taylor who see crisis…

  • How to make the best utility out of emerging markets

    How to make the best utility out of emerging markets

    Emerging markets are nations with social and business activity in the process of rapid growth and industrialisation. Well, imagine  you have prepared a detailed plan for your products for these emerging markets but do you know how customers will respond to it? And if you are not ready with these questions, you are at loss…

  • The Art of Branding

    The Art of Branding

    As social media is taking the place of traditional methods of marketing, it helps amplify companies reputation, to consistently deliver what they promise. Social media has shifted the power to consumers. It has not removed the old method of marketing rather it has improvised  it. It is always a big risk to disappoint your customers…