Tag: Digital marketing
-
The Power of Coherence
It is very difficult to focus in every direction and come out best in all. It is a very rare trait of any company who directs its complete attention towards ‘what they are best at’ such companies are called as coherent. To become a coherent company, companies are required to direct their attention towards internal…
-
Managing Decision Making Power of the Organization
Many companies feel that changing the structure of organisation, grabbing new innovation and designing new framework can lead to better performance. However JP Morgan case study shows that most of the organisation had no effects and what more some actually destroyed value. This is due to the misconception that company performance is better when its…
-
Ways to Harness the Power of Twitter
Twitter is the fastest growing of the top tier social networks. But from a business perspective it is the most underdeveloped and underutilized social media. Many marketers don’t know how to harness its power. Twitter is a great place to listen and communicate if you want to make a serious commitment. To harnessing Twitter’s and…
-
Once A Leader, Always A Leader
The automotive industry has undergone many profound changes yet when you will see its basic structure is still the same as it was hundreds of years ago. The automakers are the main players and have the most power in the automotive industry’s production chain. Companies are trying to come out as a market leader through…
Business Frontiers 