Transforming Business using Technology
Tag: Strategic Management
Twitter is the fastest growing of the top tier social networks. But from a business perspective it is the most underdeveloped and underutilized social media. Many marketers don't know how to harness its power. Twitter is a great place to listen and communicate if you want to make a serious commitment. To harnessing Twitter's and … Continue reading Ways to Harness the Power of Twitter
The automotive industry has undergone many profound changes yet when you will see its basic structure is still the same as it was hundreds of years ago. The automakers are the main players and have the most power in the automotive industry's production chain. Companies are trying to come out as a market leader through … Continue reading Once A Leader, Always A Leader
In 2008 5 million jobs in Canada requiring post secondary education went unfilled. This show there is a strong business case for ramping up placement efforts to get more women back into the workforce. A 2016 survey of RIT found that 27% of women and 38% of those already married, plan to interrupt their career … Continue reading On and Off the Ramp
Productivity has often been cited as a key factor in industrial performance and actions to increase it are said to improve profitability and the wage earning capacity of employees. But the mode we are choosing to perform our job is not working anymore. Productivity paradox refers to slowdown in productivity in the US in 1970s … Continue reading Pace of Change: Productivity Paradox
During the season end sale, the company offers gift cards to their customers who make any purchase from its shops and play simple quizzes. Customer who didn't make the first attempt was ready to pay 53% more to win a card from the customer who had not. However only 20% of customers failed to keep … Continue reading Desperation is good, but not always in business
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