Author: A.C.

Business Strategy As The Driver: Perspective – technology transformation

Business Strategy As The Driver: Perspective – technology transformation

This alignment involves the assessment of implementing chosen business strategy through appropriate IT strategy and the articulation of the required I/S infrastructure and processes. In contrast to that strategy execution logic, this perspective is not constrained by the current organization design but instead seeks to identify the best possible IT competencies through appropriate positioning the … Continue reading Business Strategy As The Driver: Perspective – technology transformation

Know All About Search Engine Optimisation

Know All About Search Engine Optimisation

Search engine optimization is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. Search engines use extremely sophisticated computer programs to classify many websites. By entering a search query into the search engine, a user introduces the search term that the search engine then compares to the catalog of the website. … Continue reading Know All About Search Engine Optimisation

Leavitt’s Model of IT implementation in Firms

Leavitt’s Model of IT implementation in Firms

It has four componenets- task, people, technology and structure. According to the Leavitt’s model, if any change is encountered then all the four components must be changed simultaneously. This is helpful for task arrangement of people and implementing some specific structure. For any organization, these four components interact and determine how the organization will work … Continue reading Leavitt’s Model of IT implementation in Firms

News Analysis Using ISM Framework

News Analysis Using ISM Framework

Strategic Alignment Model Strategic alignment between and the business occurs when it is used to dynamically create and exploit business opportunities, it is further used to transform business. Any business is built with the integration of Business strategy and I/T strategy and its strategic alignment model is built upon Strategic Fit and functional Integration. Strategic … Continue reading News Analysis Using ISM Framework

Application of Evert Roger’s Diffusion of Innovation Curve in Business Models

Application of Evert Roger’s Diffusion of Innovation Curve in Business Models

Roger’s model of diffusion classifies the customers by how they adapt to an innovation or an emerging technology with respect to the market share. According to Roger’s diffusion curve the customers are classified into Innovators, Early adopters, Early majority, Late majority, and laggards. Innovators are very small group of people classified as 2.5% of the … Continue reading Application of Evert Roger’s Diffusion of Innovation Curve in Business Models