Author: Kumar

Can there be a creative job after an MBA

We got a letter recently from a current MBA student of a leading B-School of India to an alumnus. He was seeking some advise on career progression. Sharing the discussion for the inputs of our readers. So what do you think about the perspectives of MBA grads when it comes to innovative roles which require a different set of skills? Continue reading “Can there be a creative job after an MBA”

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CLOUD STORAGE: HOW THEY BECAME A TARGET FOR HACKERS

More businesses now use the cloud to store their customers’ data. As with all new technologies though, hackers will look to exploit any security vulnerabilities they can find.  Furthermore, a number of high profile attacks have taken place against cloud storage systems in recent years.

 In this article, Head of Operations at payment gateway and merchant services provider Total Processing, David Midgley, examines why businesses have moved to cloud storage options, why cloud storage have been vulnerable to attack and how to make cloud storage more secure going forward. Continue reading “CLOUD STORAGE: HOW THEY BECAME A TARGET FOR HACKERS”

Consumer Behavior 102: How People Make Buying Decisions

Why do you buy the things you do? How might you be able to have possessed the capacity to you go to the school you’re going to? Where do get a kick out of the opportunity to shop and when? Do your associates shop at the same spots or better places? Promoting specialists need to know the reactions to these request. They understand that once they do have those answers, they will have a significantly enhanced shot of making and conferring about things that you and people like you should buy. That is the thing that the examination of client behavior is about. Buyer conduct considers the various reasons why—individual, situational, mental, and social—people search for things, buy and use them, and after that dispose of them. Associations blaze through billions of dollars yearly focusing on what makes buyers “tick.” Continue reading “Consumer Behavior 102: How People Make Buying Decisions”

Strategic Portfolio Planning Approaches

At the point when a firm has numerous key specialty units (like GE or PepsiCo does), it must choose what the destinations and methodologies for every business are and how to distribute assets among them. Assets could be resources like financial, technological or infrastructural resources. A gathering of organizations can be viewed as a portfolio, pretty much as an accumulation of work of art or speculations make a portfolio. Keeping in mind the end goal to assess every business, organizations some of the time use what’s known as a portfolio arranging approach. A portfolio arranging approach includes examining an association’s whole gathering of organizations in respect to each other. Two of the most broadly utilized portfolio arranging approaches incorporate the Boston Consulting Group (BCG) matrix and the General Electric (GE) approach. Continue reading “Strategic Portfolio Planning Approaches”

Developing Organizational Objectives and Formulating Strategies

Goals are what associations need to perform—the finished results they need to accomplish—in a given time period. Notwithstanding being expert inside a specific time period, goals ought to be practical (achievable) and be quantifiable, if conceivable. “To build deals by 2 percent before the year’s over” is a case of a goal an association may create. You have most likely set goals for yourself that you need to accomplish in a given time period. For instance, your goals may be to keep up a specific evaluation point normal and get work experience or a temporary job before you graduate. Continue reading “Developing Organizational Objectives and Formulating Strategies”

PEST (PESTEL) Analysis

The PEST analysis is one of the important analytical framework for managers for taking decisions. PEST is an acronym for Political, Economic, Social and Technological forces that affect any industry, which are used to assess the market for a business or organizational unit. A firm must analyze drivers and barriers in the external and internal environments it interacts with throughout the strategic planning process. These factors are inputs to the planning and execution process. As they fluctuate and keep getting modified over time, the firm must be prepared to adjust its strategy dynamically. Once a company has analyzed its internal and external environments, executives can begin to prioritize which strategies are best, given the firm’s objectives and long term strategies.

Continue reading “PEST (PESTEL) Analysis”

Porter’s 5 Forces Model

All organizations must consider their competition, whether it is local or geographically dispersed, whether it is direct or indirect competition striving for the consumer’s share of the mind and share of the market. Both nonprofit and for-profit organizations compete for customers’ resources, and both have different objectives for doing so. Pepsi and Coke are direct competitors in the soft drink sector, Sheraton and Hilton are competitors in the hospitality sector, and organizations such as United Way and the American Cancer Society compete for resources in the nonprofit organizations. Continue reading “Porter’s 5 Forces Model”