Roger’s model of diffusion classifies the customers by how they adapt to an innovation or an emerging technology with respect to the market share. According to Roger’s diffusion curve the customers are classified into Innovators, Early adopters, Early majority, Late
majority, and laggards.
Continue reading “Application of Evert Roger’s Diffusion of Innovation Curve in Business Models”
24petals.com is an online nursery / garden facility provider, through which a user can order plants, flowers and other equipment related to the garden. 24petals.com is also targeting on flower bouquets and other decorative items a user can use to decorate home, office or public area gardens or lobby.
Continue reading “Enhance your Gardening Skills with Online Nurseries”
The most beautiful makeup of a woman is passion. But cosmetics are easier to buy” – Yves Saint Laurent
For one, beauty is subjective. It does lie in the eye or, eye shadow, of the beholder and wearer.
Continue reading “Beauty Products on the Rise”
Information Technology (IT) has transformed the way people transact in their daily life. Companies have set up innovative system for taking customer order; facilitate payments, collection of marketing data, customer service and online feedback through the use of Integrated IT management tools. These activities collectively form what we call as e-commerce or Internet commerce. India’s internet user base is estimated to be around 250.2 Million by June 2014. India’s e-commerce market was worth about $3.8 Billion in 2009, it went up to $12.6 Billion in the year 2013. India with more than 3000 tech and digital start-up’s is considered to be fourth largest base across the globe. Continue reading “ONLINE SERVICES MARKET – Beauty as a Service”