Category: Strategy

How to Convince Your Team to Accept New Challenges?

How to Convince Your Team to Accept New Challenges?

There are companies whose revenue is increasing but losing market share. Customers prefer companies that can provide them complete services instead of discrete service. Does any company have this potential? IBM was at its lowest in 2005. By 2010 it had changed its business model and tripled its revenue. How it became possible in just … Continue reading How to Convince Your Team to Accept New Challenges?

It is Hard to Challenge what is Evident

It is Hard to Challenge what is Evident

Companies which are well established find it challenging to differ from their well established business process. Whether it is institutions or educational hubs for financial services, they choose to innovate if there is no way to survive. We all know that tomorrow everything will be different. To survive in the competition everyday new strategies, innovation, … Continue reading It is Hard to Challenge what is Evident

Ways to Harness the Power of Twitter

Ways to Harness the Power of Twitter

Twitter is the fastest growing of the top tier social networks. But from a business perspective it is the most underdeveloped and underutilized social media. Many marketers don't know how to harness its power. Twitter is a great place to listen and communicate if you want to make a serious commitment. To harnessing Twitter's and … Continue reading Ways to Harness the Power of Twitter

Pace of Change: Productivity Paradox

Pace of Change: Productivity Paradox

Productivity has often been cited as a key factor in industrial performance and actions to increase it are said to improve profitability and the wage earning capacity of employees. But the mode we are choosing to perform our job is not working anymore. Productivity paradox refers to slowdown in productivity in the US in 1970s … Continue reading Pace of Change: Productivity Paradox